Brand & Web Designer
Led the creation of the visual identity, website, and print materials for At The School Gates, an independent education consultancy in the UK, and its sister company University in the UK. The project aimed to make the process of choosing a school or university feel approachable, engaging, and trustworthy through playful visuals and thoughtful physical design.
Key Contributions
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Designed a logo inspired by books and school gates, symbolizing knowledge and welcoming access to education
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Developed a brand identity system using playful colors and custom illustrations to make school selection feel less intimidating
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Designed a one-page scrolling website that reinforces a friendly, approachable tone while balancing information with storytelling
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Created two A5 brochures for the sister brands, maintaining a consistent layout while differentiating them through their respective corporate colors
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Introduced a hand-stamped variation of the logo and a removable belly band that must be broken to open the brochure, creating a sense of exclusivity and a gift-like unboxing experience
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Ensured visual consistency across digital and printed materials
Tools
Adobe Creative Suite, HTML, CSS
